For farmers, growing crops is just one step in running a successful farm—making the farm or market garden economically viable requires another suite of skills, including finding land, planning what crops to grow, marketing the crops, and managing income and expenses. Teaching Direct Marketing and Small Farm Viability: Resources for Instructors builds on the Center for Agroecology and Sustainable Food System's experience in developing its first training manual, Teaching Organic Farming and Gardening: Resources for Instructors. It also builds on our experience educating hundreds of apprentice growers in organic production, farm and business planning, direct marketing at a roadside farm stand, and Community Supported Agriculture (CSA) management through hands-on training in the running of our 100-member CSA program.